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KYRA ARGOTOFF

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Hi — I’m Kyra.

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Fashion Marketing graduate with experience in merchandising, digital strategy, and brand storytelling. I combine creative thinking with a strong understanding of product, customer experience, and commercial performance.

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Digital Atelier

Say

Hello

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The Portfolio Runway

Every project walks with purpose.

Business Development

A nightlife rental startup built around smart lockers, credit tiers, and Montréal festival culture.

Visual
Merchandising

A RETAIL CONCEPT EXPLORING HOW FASHION AND FINE JEWELRY COEXIST THROUGH  STORYTELLING.

Product Development

A SPRING/SUMMER 2026 SUSTAINABLE CAPSULE FOR DYNAMITE BUILT AROUND A CIRCULAR PRODUCT STRATEGY 

Campaign Strategy

Integrated communication strategy proposing an immersive Jacquemus pop-up experience

Communication Strategy

AN INTEGRATED COMMUNICATIONS CAMPAIGN DESIGNED TO REBUILD CONSUMER TRUST AFTER A VIRAL PRODUCT QUALITY CONTROVERSY.

Featured Project Videos 

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My Approach

A blend of creativity, strategy, and digital design, shaped by experience in fashion retail, web design, and international modelling.

 

Detail-driven, curious, and always eager to learn, collaborate, and bring fresh ideas.

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